You might have read here earlier this week that it's shortly due to hit French screens for a third season, and although that was a political special, this is about the real thing.
And apparently prime time TV isn't yet ready for two people of the same sex men to be shown dancing together.
That's surely the conclusion to be drawn from the news that the programme's producers have rejected the request by one of the celebrity candidates that he be allowed to dance with another man.
The show will of course feature a number of French singers and actors wanting to give their careers a boost, sporting personalities whose presence might seem more than a little incongruous with the apparent energetic elegance required to hoof it across the dancefloor and the odd television "star" with the physique and co-ordination skills set to "amuse".
As per the format of the competition, they'll all be paired with a professional dancer and put through their paces every week before dancing live in front of an expert jury in the studio and millions more at home in front of the small screen.
It's entertainment - and very successful.
(screenshot "Adulte & Sexy" video)
One of the participants in the third season is singer and actor Emmanuel Moire.
For those of you not familiar with Moire, he first came to prominence in the 2005 musical "Le Roi de Soleil", playing - and singing of course - the part, with much longer hair, of Louis XIV.
Most recently he has been starring in the role of the Emcee in the French production of "Cabaret".
The 33-year-old has released two albums and had several hit singles over the years - although nothing along the lines in terms of success of another member of the original cast of "Le Roi de Soleil", Christophe Maé.
Oh yes - and he's openly gay.
No big thing, or at least it shouldn't be for his taking part in "Danse avec les Stars", except Moire reportedly asked programme makers whether he could be paired with a professional male dancer rather than a female one.
His request has apparently been turned down and so Moire will have to "make do" with a female partner unlike a participant in Austria during the country's equivalent 'Dancing Stars" (notice the subtle change in name?) in 2011.
Alfons Haider, who had himself presented the first three seasons of the show, was coupled with professional dancer Vadim Garbuzov, managing to take fourth place overall in spite of calls from the like of former racing driver Niki Lauda for the show to be cancelled because "two men dancing together was not something he wanted his children to see."