After the success here in France of the previous kiss-in against homophobia in September, the idea is going international.
At four o'clock on Saturday afternoon (December 12), couples - gay and straight - in 19 cities and towns around France are invited to lock lips for five minutes, or simply hold hands if they're a little less demonstrative, in a simultaneous show of affection.
And for the first time they'll be joined by similar actions planned abroad in Belgium, Switzerland, Canada, Australia and Peru.
The idea is a straightforward one, as Arthur Vauthier, one of those behind the idea which first took place at the foot of the Eiffel Tower in June this year, said in a recent interview with the monthly French gay magazine, Têtu.
It's not meant to be a demonstration of gay pride with banners and flags, but a sign of tolerance and that same-sex couples don't need to feel embarrassed or ashamed when displaying affection in public.
"The starting point for the whole idea was the simple observation that there's often hesitancy among same-sex couples to show their fondness for one another in public," he said
"That's a result partially of the possible reaction from other people, but also a degree of internalised fear," he continued.
"Our idea is to trivialise the gesture by saying, 'kiss wherever you want to because it doesn't interfere with others and it also doesn't embarrass us'."
The first kiss-in, organised in Paris in June, may only have attracted a few couples, but it was quickly followed by a similar event a month later in Dijon, and in September more French towns and cities including Marseille, Lyon and Lille had joined in.
Social media sites have helped spread the word with more than 3,000 members signing up to the Facebook group "Kiss-in contre l'homophobie !" and of course there's a blog giving a list of where and when the next kiss-ins are planned.
As for the future, Vauthier hopes it'll become an annual event nationally, with various locations being chosen - at least in the capital where perhaps same-sex couples have fewer inhibitions.
"In other French towns and cities it's normal that these sorts of events will take places which are busy," he says.
"As far as Paris, we really must go where we really need to be accepted - so why not at some point the suburbs," he suggests.
If you're interested in taking part, a full list of where and when can be found here.
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